About us

    Swovel Direct is the industry leader in specializes in quality, 100% authentic men’s and women’s timepieces from some of the world’s most famous watchmakers. We carry only the finest timepieces that are guaranteed authentic and in stock, ready to ship today. If you want a watch that will show off your own personal sense of style, choose Swovel Direct!

The Swovel Direct Mission

     Headquartered in New York, Swovel Direct focuses on selling quality men’s and women’s watches in a wide range of styles. From classic watches with interchangeable bands, to dress watches, sport watches and more, the Swovel Direct mission is to offer quality, selection and service with every purchase.  

Why Choose Swovel Direct?

     Swovel Direct offers 100% authentic, new timepieces at affordable prices. Our latest product, the Daniel Wellington Classic Sheffield Men’s Watch, is just one example of what our company has to offer. We source our watches from authorized distributors/wholesalers to ensure quality and authenticity.

     With top name luxury watches from Tissot, Michael Kors, Daniel Wellington, Skagen and more, Swovel Direct is your direct source for 100% authentic timepieces, affordable prices and knowledgeable service. Shop with us today and let our experienced team make you a Swovel Direct customer for life.

Get Social with Us

     To learn more about Swovel Direct and our full line of beautifully designed watches, contact us today and let one of our representatives assist you and answer any questions you might have. Be sure to follow us on Facebook to become a part of the Swovel Direct online community.